Unleash the Power of SEO with our Complete Platform Walkthrough
Table of Contents
- Introduction
- Our Mission
- Why Make the Switch?
- Fresh Desktop and Mobile Ranks
- Free Unlimited Pitching Campaigns
- Flexible Pricing
- API and Data Exporting
- Customer Service and Account Management
- SEO Platform and Core Product
- SEO Research and Keyword Database
- Organic Traffic Analysis
- SEO Forecasting
- Reporting and Client Management
- Rank Tracker and Keyword Level Data
- Competitor Analysis
- Keyword Categorization and Page Issues Detection
- Warnings on Misleading Keywords
- Automatic and Manual Annotations
- Google Sheets Add-On
- Brand vs. Non-Brand Organic Traffic
- SEO Forecast and Goal Setting
- Algorithm Adjustment and Calculation Transparency
- Agency Dashboard
- Overview of Campaign Metrics
- Monthly Recurring Revenue Health
- Objectives and Forecasting
- Reports and Client Engagement
- Insights and Signals
- Campaign Segments by Account Manager
📌 Introduction
Welcome to our demo! In this article, we'll walk you through the features and benefits of our SEO platform. We are dedicated to helping agencies like yours focus on what matters most by providing proactive solutions. With our robust set of products, you can streamline your processes and become more effective and efficient. Let's dive in and explore the tools and capabilities that set us apart.
🎯 Our Mission
At our company, our mission is clear: to craft SEO solutions that proactively help agencies succeed. We believe that listening to our family of agencies is key to constantly improving our products. By understanding your needs and challenges, we can provide the best possible tools to support your success. With our platform, you'll have the power to drive exceptional results for your clients.
🔄 Why Make the Switch?
If you're still on the fence about switching to our platform, let us convince you otherwise. Here are some compelling reasons why you should consider making the switch:
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Fresh Desktop and Mobile Ranks: Unlike other platforms that update rankings infrequently, we update our desktop and mobile rankings every 24 hours. This means you'll always have the most up-to-date data to make informed decisions.
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Free Unlimited Pitching Campaigns: We offer free unlimited pitching campaigns, allowing you to create impressive new business proposals and win clients. And if you do win the client, you can easily transform the pitching campaign into a regular campaign with daily rank tracking.
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Flexible Pricing: We believe in offering pricing that fits your needs. With our platform, you won't be locked into fixed plans or contracts. Our pricing scales automatically based on the number of keywords and websites you track, ensuring you only pay for what you use.
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API and Data Exporting: For those who require advanced data analysis, our API is fully unrestricted, allowing you to export as much data as you need. You can seamlessly connect your SEO monitor data to your Google Data Studio reports and gain valuable insights.
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Customer Service and Account Management: We take customer service seriously and have a dedicated SLA to respond to any queries within 15 minutes. When you sign up, you'll be assigned a dedicated account manager who will oversee your migration, onboarding, and team trainings.
Now that you have a glimpse of what we offer, let's delve deeper into the different aspects of our platform and how they can benefit your agency.
🖥️ SEO Platform and Core Product
At our core, we are an SEO platform with a focus on providing the best rank tracker in the world. However, we don't stop there. We have a range of interconnected products that support and enhance your SEO efforts. Let's explore these products and how they can elevate your agency's performance.
SEO Research and Keyword Database
Our SEO Research tool offers you access to a vast keyword database without any restrictions. Whether you prefer to explore keywords through our user-friendly interface, API, or exports, you can find the best-quality terms for your campaigns. We also provide organic traffic data, allowing you to segment brand and non-brand traffic and gain valuable insights into your SEO performance.
Organic Traffic Analysis
With our platform, you can bring together organic traffic data from Google Analytics and Google Search Console. This integration enables you to analyze the clicks and sessions generated by organic search, segmenting them by brand or non-brand traffic. By understanding the sources and patterns of your organic traffic, you can optimize your strategies and drive better results.
SEO Forecasting
One of our most valuable features is SEO forecasting. This tool allows you to predict future business results based on your SEO goals. By setting a specific target rank for your keywords and considering the estimated progression speed, our algorithm calculates the additional sessions, conversions, and revenue you can expect to generate over a given time frame. This forecast provides you with a data-driven approach to demonstrate the value of your SEO campaigns to clients.
Reporting and Client Management
We understand the importance of effective reporting and client management. Our platform offers comprehensive reporting capabilities, allowing you to generate visually appealing and insightful reports for your clients. You can track the performance of your campaigns, present key metrics such as sessions, goals, and revenue, and demonstrate the impact of your SEO efforts. With our Google Sheets add-on, you can seamlessly pull your SEO campaign data into Google Sheets and create customizable reports.
📊 Rank Tracker and Keyword Level Data
Our rank tracker is the heart of our platform, delivering extensive keyword level data to fuel your SEO strategies. Let's delve into the key features of our rank tracker and how you can leverage them to gain a competitive edge.
Competitor Analysis
With our rank tracker, you can track and store the rankings of the top 100 pages on your keywords. This feature provides valuable insights into your competitors' performance and allows you to identify opportunities for improvement. You can navigate horizontally through the competitor data, filter it based on your preferences, and gain a deeper understanding of the competitive landscape.
Keyword Categorization and Page Issues Detection
Our rank tracker goes beyond ranking data. It helps you categorize your keywords automatically and detect page issues that might hinder your rankings. By identifying missing or irrelevant landing pages, you can address these issues and optimize your website to improve your organic search performance. Our platform also alerts you to misleading keywords, ensuring you focus on the most relevant and valuable targets.
Warnings on Misleading Keywords
In the ever-evolving world of SEO, it is crucial to avoid misleading keywords. Our rank tracker features a warning system that detects brand or navigational keywords that lead to other websites or irrelevant search results. By eliminating these misleading keywords from your campaigns, you can focus on those that generate meaningful organic traffic and drive tangible results.
Automatic and Manual Annotations
To provide transparency and context, our rank tracker automatically adds annotations to your charts based on significant events. These annotations include Google algorithm changes, keyword additions, and re-aggregation of search volume data. Additionally, you can add manual annotations to mark important milestones or website updates. These annotations help you correlate performance trends with specific events and gain deeper insights into your SEO performance.
Google Sheets Add-On
To make data analysis and reporting even more convenient, we offer a Google Sheets add-on. With this add-on, you can seamlessly import your SEO campaign data into Google Sheets, eliminating the need for manual data formatting. Whether you want to further analyze the data or create scheduled reports, our Google Sheets add-on simplifies the process and saves you valuable time.
🌟 Brand vs. Non-Brand Organic Traffic
Understanding the impact of your brand and non-brand organic traffic is crucial for assessing the success of your SEO efforts. Our platform enables you to differentiate between these two types of traffic and measure their respective contributions. By isolating non-brand organic traffic, you can evaluate the effectiveness of your SEO strategies and demonstrate the value of your campaigns to clients. This segmentation allows for more accurate performance measurement and goal setting.
🔍 SEO Forecast and Goal Setting
Setting ambitious yet achievable SEO goals is essential for driving progress and demonstrating results to clients. Our platform offers a comprehensive SEO forecasting tool that helps you estimate the additional non-brand organic traffic you can generate by reaching specific ranking targets. By inputting your desired rankings and time frame, the algorithm calculates the estimated progression speed and the corresponding increase in sessions, conversions, and revenue. This forecast serves as a valuable benchmark for your SEO campaigns and enables you to set realistic objectives.
🔄 Algorithm Adjustment and Calculation Transparency
We understand that different agencies may have unique preferences when it comes to the calculations and variables used in forecasting. That's why we offer the flexibility to adjust our algorithm and toggle specific inputs on or off. By fine-tuning the formula to fit your agency's requirements, you can ensure the most accurate forecast and derive actionable insights. Our commitment to transparency means that you have full visibility into the formulas and data used, allowing you to understand the underlying calculations and interpretations.
🏢 Agency Dashboard
Our agency dashboard centralizes all the critical metrics and data related to your clients and campaigns. Designed for easy navigation and comprehensive reporting, the dashboard empowers you to efficiently manage your clients and track key performance indicators. Let's explore the key features of our agency dashboard.
Overview of Campaign Metrics
The dashboard provides an overview of your campaign metrics, enabling you to assess the overall health and performance of your client portfolio. You can analyze visibility trends, monitor client health based on monthly recurring revenue (MRR), track objectives' status, and review reports and client feedback. This comprehensive view allows you to quickly identify areas of opportunity or concern and take appropriate actions.
Monthly Recurring Revenue Health
Understanding the financial health of your agency is crucial for making informed decisions and prioritizing your clients. The dashboard includes metrics related to monthly recurring revenue (MRR), giving you a clear overview of your highest-paying clients. By assessing the MRR health of each campaign, you can effectively allocate resources and focus on delivering value to your top clients.
Objectives and Forecasting
Setting objectives and forecasting performance are essential for goal setting and monitoring progress. Our dashboard provides visibility into each campaign's objectives and their status. You can easily track how each campaign is performing against its forecasted targets. By visualizing the progress and identifying campaigns that may be falling behind, you can take proactive measures to address any issues and ensure alignment with your clients' expectations.
Reports and Client Engagement
Generating and managing reports is a crucial part of client management. Our platform streamlines the reporting process, allowing you to view the status of your reports, track client engagement rates, and collect feedback. You can easily upload existing PDF reports or create new reports using our Google Slides integration. By monitoring client engagement and gathering feedback, you can continuously improve your reporting process and strengthen client relationships.
Insights and Signals
Our platform aggregates valuable insights and signals to help you identify opportunities and address performance issues. The dashboard highlights the top insights that require your attention, such as keyword opportunities or potential roadblocks. These insights are organized by impact on organic traffic, allowing you to prioritize your actions and drive meaningful improvements. By sharing these insights with your clients, you can foster transparency and collaboration.
Campaign Segments by Account Manager
For agencies with multiple account managers, our dashboard offers the flexibility to segment campaigns by account manager. This feature provides each account manager with a dedicated view of their assigned campaigns, allowing for focused management and streamlined communication. You can easily filter the view based on account managers and gain deeper insights into each manager's portfolio.
With our agency dashboard, you can stay informed, organized, and in control of your clients and campaigns. This central hub of information and performance metrics empowers you and your team to deliver exceptional results and foster long-lasting client relationships.
🎉 Conclusion
We hope this article has given you a comprehensive understanding of our SEO platform and the array of features and benefits it offers. From our core rank tracking capabilities to advanced forecasting and reporting tools, we strive to provide agencies like yours with the necessary resources to excel in the competitive landscape of SEO. By leveraging our platform, you can streamline your processes, deliver exceptional results to your clients, and stay ahead of the curve in the ever-evolving world of search engine optimization.
If you're ready to take your agency's SEO performance to new heights, get in touch with us today and see how our platform can transform your business.
Disclaimer: The content above is for demonstration purposes only.
Highlights
- Advanced SEO platform with a focus on rank tracking and forecasting
- Fresh desktop and mobile ranks updated every 24 hours
- Free unlimited pitching campaigns for new business proposals
- Flexible pricing based on tracked keywords and websites
- API and data exporting capabilities for advanced data analysis
- Dedicated customer service and account management support
- SEO Research tool for keyword database and organic traffic analysis
- SEO forecasting tool to estimate additional traffic based on ranking targets
- Comprehensive reporting and client management features
- Competitor analysis and keyword categorization for optimization
- Warnings on misleading and irrelevant keywords
- Google Sheets add-on for easier data analysis and reporting
- Differentiation between brand and non-brand organic traffic
- Customizable agency dashboard for efficient campaign management
- Monthly recurring revenue health tracking
- Objective setting and performance monitoring
- Insights and signals to identify opportunities and issues
- Segmentation by account manager for streamlined management
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